1. Overview
Home Town Moving LLC ("Home Town Moving," "we," "us," or "our") is a local moving company based in Alpharetta, Georgia. This Privacy Policy explains how we collect, use, disclose, and protect personal information we receive from customers and visitors to our website at hometownmoving.com (the "Site").
We are a small, community-focused local business. We collect only the information we need to provide our services, communicate with you, and operate our business. We do not sell your personal data to third parties. By using our Site or services, you consent to the practices described in this Privacy Policy.
2. Information We Collect
Information You Provide Directly
We collect information you voluntarily provide when you contact us, request a quote, or book a move:
- Contact Information: Name, phone number, email address — collected via quote requests, contact forms, and phone calls.
- Address Information: Current address and destination address — collected during move booking and scheduling.
- Move Details: Move date, home size, item inventory, special items — collected during the quote and booking process.
- Payment Information: Credit/debit card details, processed at the time of payment. - Communications: Emails, messages, or notes shared with us during customer service interactions.
Information Collected Automatically
When you visit our Site, we may automatically collect certain technical information:
- Device & browser information: IP address, browser type and version, operating system.
- Usage data: Pages visited, time spent on pages, links clicked, referring website.
- Cookies and similar technologies: See Section 5 for details.
This information helps us understand how visitors use our Site and improve our online presence. It is not used to identify you personally unless combined with other information you provide.
3. How We Use Your Information
We use your information solely for the purposes of running our business and serving you. Specifically, we use it to:
- Provide and coordinate moving services — scheduling, logistics, and service delivery.
- Generate and deliver quotes — estimating costs based on your move details.
- Process payments — completing transactions for services rendered. - Communicate with you — confirmation messages, scheduling updates, follow-ups, and customer service.
- Improve our services — understanding how customers use our Site and what services they need.
- Comply with legal obligations — maintaining records as required by applicable law.
- Protect our business — detecting fraud, enforcing our Terms & Conditions, and addressing disputes.
We do NOT sell your personal information to third parties, use your data for targeted advertising on third-party platforms, or share your home address or move details with any party not directly involved in fulfilling your move.
4. How We Share Your Information
Home Town Moving does not sell or rent your personal information. We may share your information only in the following limited circumstances:
Service Partners
For specialty moves (pianos, safes, antiques, etc.), we may share relevant information — such as your name, address, and item details — with vetted third-party moving specialists who assist in fulfilling your move. These partners are required to use your information only for the purpose of completing your move.
Payment Processing
Payment card information is processed by a third-party payment processor. We do not store full credit card numbers on our systems. Payment processors are bound by their own privacy and security standards (PCI-DSS compliance).
Legal Requirements
We may disclose your information if required to do so by law, court order, or a valid request from a government authority, or if we believe disclosure is necessary to protect the safety of any person, prevent fraud, or protect our legal rights.
5. Cookies & Tracking Technologies
Our website may use cookies and similar technologies to enhance your browsing experience and understand how visitors use our Site.
Types of Cookies We May Use
- Essential Cookies: Required for the website to function properly (e.g., form submissions, navigation). These cannot be disabled.
- Analytics Cookies: Help us understand how visitors interact with our Site (e.g., pages visited, time spent). We may use Google Analytics for this purpose. - Preference Cookies: Remember your preferences to improve your experience on return visits.
Managing Cookies
You can control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Note that disabling cookies may affect the functionality of certain features on our Site. We do not use cookies for cross-site advertising or behavioral tracking beyond our own Site analytics.
6. Data Security
We take reasonable and appropriate measures to protect your personal information from unauthorized access, use, alteration, or disclosure. These measures include:
- Limiting access to customer data to staff who need it to perform their job duties.
- Using secure communication channels for sensitive information where possible.
- Working only with payment processors who maintain PCI-DSS compliance.
- Not storing full payment card numbers on our internal systems.
Important Notice: No method of transmission over the internet or electronic storage is 100% secure. While we use commercially reasonable measures to protect your data, we cannot guarantee absolute security. If you suspect your information has been compromised, please contact us immediately at info@hometownmoving.com.
7. Data Retention
We retain your personal information for as long as necessary to:
- Fulfill the services you requested.
- Comply with legal and financial record-keeping requirements (typically 5–7 years for business records under Georgia and federal law).
- Resolve disputes and enforce our agreements. Customer records related to completed moves are generally retained for a minimum of 3 years following the move date for liability and business purposes. When data is no longer needed, we dispose of it securely. You may also request deletion of your data as described in Section 8.
8. Your Rights & Choices
You have the following rights regarding your personal information:
Access & Correction
You may request a copy of the personal information we hold about you, or ask us to correct any inaccurate information. We will respond within 30 days of a verifiable request.
Deletion
You may request that we delete your personal information. We will honor such requests where feasible, subject to our legal obligations to retain certain records (e.g., financial records, dispute records).
Opt-Out of Communications
If you have received marketing or follow-up communications from us and wish to stop, you may opt out at any time by replying "STOP" or "UNSUBSCRIBE" to any message, or by emailing us at info@hometownmoving.com. Note that transactional communications related to active bookings cannot be opted out of.
California Residents (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected about you, the right to delete your personal information, and the right to opt out of the sale of your personal information. Home Town Moving does not sell personal information. To exercise your CCPA rights, contact us at info@hometownmoving.com.
To exercise any of the above rights, please contact us at info@hometownmoving.com with your name, contact information, and a description of your request. We may need to verify your identity before processing your request.
9. Third-Party Links & Services
Our website may contain links to third-party websites (e.g., Google Maps, social media profiles, review platforms). These sites have their own privacy policies, and we are not responsible for their content or practices.
We encourage you to review the privacy policy of any third-party site you visit through a link on our Site.
We may use the following third-party tools that process data in connection with our Site:
- Google Analytics — website traffic analysis (governed by Google's Privacy Policy).
- Payment Processor — secure card processing (governed by processor's terms and PCI-DSS standards).
10. Children's Privacy
Our services are intended for adults aged 18 and older. We do not knowingly collect personal information from children under the age of 13.
If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete that information as promptly as possible. If you believe a child has provided us with personal information, please contact us at info@hometownmoving.com.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Last Updated" date at the top of this page.
For significant changes, we may also notify you by email (if we have your email address on file) or by posting a prominent notice on our website prior to the changes taking effect.
Your continued use of our services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please reach out to us:
Home Town Moving LLC
21 North Main Street Alpharetta, GA 30009
Email: info@hometownmoving.com
Website: hometownmoving.com
We aim to respond to all privacy-related inquiries within 5 business days.